Meaningful Consent
in the Digital Economy

Building a Consentful Economy

The concept of consent is well-established in many areas of law and ethics. Intuitively, consent provides people with the opportunity to exercise control over important aspects of their life or personhood, for instance when undergoing medical procedures. Consent is now recognised as an important element of privacy and data protection, notably in the European Union’s General Data Protection Regulation (GDPR).

However, efforts to build consent points, meaningful consent interactions between data subjects and data controllers, have been unsuccessful. The Meaningful Consent in the Digital Economy (MCDE) Project was established in 2014 to tackle the issue of consent head-on. In April 2017 we convened our third workshop, bringing policy makers, data controllers, researchers, consumer advocates, and the emerging consent technology industry together to ask, simply, how do we translate our notions of consent - from within MCDE and beyond - into real changes in how the digital economy operates. This report distills our discussions into something that, we hope, will facilitate collaboration between different stakeholders, and catalyse the development of a more ‘consentful’ digital economy in the United Kingdom, Europe, and beyond.

You can read full report now.