Meaningful Consent
in the Digital Economy


The meaningful consent project is conducted by an interdisciplinary team of researchers at the University of Southampton.

m.c. schraefel

m.c. is Professor of Computer Science and Human Performance at the University of Southampton and deputy head of the Agents, Interaction and Complexity group. m.c.'s research interests include (among other things) human computer interaction, human performance and improving quality of life through the appropriate use of technology.

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Richard Gomer

Richard is a Senior Research Assistant on the Meaningful Consent project. His main interest is in human-computer interaction and how we can design interactions that support citizens' understanding and control of their personal data.

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Enrico H. Gerding

Enrico is a lecturer in the Agents, Interaction and Complexity group at the University of Southampton. His research is in the area Artificial Intelligence and with a focus on Multi-Agent Systems. A particular area of expertise is mechanism design, which uses the principles of game theory to incentivise people (or agents) to behave in a certain way.


Alper Alan

Past Team Members

Michael Vlassopoulos

Michael is an Associate Professor at the Department of Economics of the University of Southampton. He is an applied microeconomist with research interests in public, labour and organizational economics, approaching these subjects from a behavioural economics perspective. Recent work has focused on workplace incentives, charitable giving and privacy.

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Tim Baarslag

Tim is a Research Fellow in the Agents, Interaction and Complexity group at the University of Southampton, where he works on devising techniques to obtain meaningful consent from users in the digital domain. He obtained his PhD at Delft University of Technology on the topic of intelligent decision support systems for automated negotiation. His present research interests include coordination and cooperation in artificial intelligence, privacy and consent, and decision making under uncertainty.

Helia Marreiros

Helia is a Research fellow at the University of Southampton. She is a behavioural economist with research interests in public and organizational economics, primarily using experimental economics as a methodology. Recent research is focused on privacy and issues related to giving and obtaining user’s consent online. She obtained her PhD at Universitat Autonoma Barcelona on the topic of behavioural economics, her main focus was on social preferences, identity and culture.


Meaningful Consent Fellows

The Meaningful Consent Fellows are a group of researchers working in the area of online consent and personal data, who have contributed reports and their expertise to the project.

Laura Brandimarte

Laura Brandimarte is a post-doctoral fellow at Carnegie Mellon University. In August 2015 she will join the Management Information Systems department at University of Arizona's Eller School of Management as assistant professor. After undergraduate studies in economics in Rome and a Master of Science at the London School of Economics, she joined CMU to study the behavioral economics of privacy. In December 2012, she obtained her PhD from CMU in Public Policy and Management, with a specialization in Behavioral Science. Her current research interests include privacy decision making, cognitive and behavioral biases in privacy attitudes and choices, soft paternalism and privacy, risk perception and impression formation. Her research is mostly empirical and oriented towards practical policy implications.


Pär Lannerö

Pär Lannerö is a co-founder of The Biggest Lie, a campaign to put a focus on the problem of people ticking the "I agree" box without actually reading and agreeing. He is founder of Metamatrix AB, and


Iain Bourne

Iain Bourne is Group Manager (Policy Delivery) at the UK Information Commisioner's Office. He is a privacy, data protection and access to information expert with a great deal of experience of information rights related issues. He has been the office lead over the last few years on issues including data sharing, privacy notices, personal information online and, more recently, anonymisation and the EC's proposed new data protection Regulation. He deals with many international issues - mainly through the Article 29 Working Party and its sub-groups - and offers policy advice on a wide range of topics.